The new windsor. collections are inspired by the airy vastness of the Atlantic and defined by a sense of clear lightness, a refined design language, and a fresh perspective on the essentials. Perfection meets understatement, timeless elegance meets functional ease — always shaped by premium materials, precise craftsmanship, and modern, confident silhouettes.
Collections that redefine understated elegance: calm, confident, and effortless. Designed to accompany men and women everywhere — for any occasion — always with a relaxed, elegant attitude.
Château Lafaurie-Peyraguey, a winery since 1618, is one of the most historic estates in the Bordeaux region and looks back on centuries of tradition in the heart of the legendary Sauternes wine-growing area. The château is at once a winery, a hotel, and a two-Michelin-starred restaurant, combining the aristocratic elegance of a Grand Cru Classé with the contemporary clarity of Lalique — a house that has stood for over a century for French haute joaillerie, exceptional glass artistry, and a distinctive design signature in which traditional craftsmanship, exclusive art, and timeless modernity come together. Light-filled spaces, the finest materials, precisely placed design accents, and sweeping views over vineyards and rolling wine hills create an atmosphere of cultivated serenity and discreet luxury — the perfect setting for our Spring/Summer shoot.
The new Spring/Summer campaign takes us to the understated Cap Ferret, on the Bassin d’Arcachon — a discreet retreat between the vastness of the French Atlantic, wild pine forests, and the highest dune in Europe. A place for explorers, defined more by bohemian spirit than by ostentation. Oyster farmers, surfers, hidden old villas, and deeply relaxed locals strolling through the lively weekly market alongside French undercover stars. Here, there is nothing to prove — you simply are yourself.
SPRING/SUMMER 2026
Fine qualities such as cashmere, summer linen, and cotton lend blazers, jackets, dresses, and trousers a quiet elegance.
Transitional pieces — from the caban to trench reinterpretations and lightweight overshirts — accompany the season in style. Sporty accents, preppy elements, and structured knits create a modern balance between precision and laissez-faire.
Shades ranging from ivory and spring blue to poppy red, rosé, and blush reflect the southern light. Stripes, subtle floral motifs, jacquards, and delicate sheerness add graphic as well as feminine accents — understated yet impactful. A collection for women who do not stage their style, but live it — confident, modern, and as versatile as the days of a southern summer.
SPRING/SUMMER 2026
Classic silhouettes are reinterpreted: suits, jackets, overshirts, and lightweight coats open up to greater freedom and everyday versatility.
Subtle workwear and sporty elements add depth without dominating the look. High-quality materials and thoughtfully considered details ensure comfort and an effortless sense of modernity.
The color palette follows the rhythm of a summer day in the southwest of France — from light, clear shades to sand, olive, and denim, through to warm tones such as tobacco, camel, and deep blue. Subtle stripes and graphic patterns structure the looks and highlight the collection’s distinctive signature. A collection for men who embody confidence without being loud — and who live elegance as something natural and self-evident.